Sunday, 1 August 2010

Tempo's Face-lift

The manufacturer has decided to give the good old blue packaging of the Tempo pocket tissues a face-lift!



Not quite sure what key messages they want to convey with the associated brand-look-alikes.  Did their marketing folks want us to believe Tempo petit is a trendy item to be carrying with (for as long as IXUS, NDS and iPhone shall live)?!

I don't actually know of anyone who collect pocket tissues, but the refreshing look of the product has sure caught my attention - available for a limited time only.  





1 comment:

Anonymous said...

Oh these look so ugly.
I'm not sure from the marketing standpoint would I consider these successful or failure.