After a significant delay, Facebook's location-based service "Places" is finally available in Hong Kong, allowing users in the terrirory to check-in to locations, an added dimension to connect with friends.
Many are still skeptical about the whole thing but when the momentum starts building up and when businesses start to offer deals via some location-based marketing, I think this will make more sense for people to check-in a bit more willingly.
Say when someone checked-in and claimed an offer, their status update will look something like this on their Facebook:
Picture how businesses can lure more customers with their advertising campaigns, then users get more benefits on the go and ultimately, Facebook more interactivity.
Facebook Places - combining virtual world with reality...What a wonderful world!
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