Sunday 17 August 2008

Beijing 2008 Olympic Games Pictograms

You can see strokes of Chinese characters and a hint of Chinese tradition; you can feel a display of distinct and graceful asethetic motion mixed with an embodiment of modern graphics.




These are the pictograms of this year's Olympic Games - so recognizable, rememberable and easy to use - I think it is a very successful piece of marketing and communications tool - with style - and it's the best.



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